Over the last five years or so, there’s been a lot of chatter about how speech pathologists can or should outsource “non-core services” to others – e.g. to therapy assistants or software service providers – to help more clients achieve their goals for less money. It’s going to happen, whether we like it or not….
On productivity: Being productive isn’t the same thing as doing more things or being busy. It’s doing the right things. Time, energy and attention are not unlimited: you should be stingy with each. Start with a purpose: three things you want to achieve each month, week and day. Reward yourself for finishing tough tasks. Work…
Be original. Both the quantity and quality of your new ideas are important. You never know which one will be a hit. Sometimes, a good way to generate ideas is to procrastinate. Leaving things to the last minute forces you to improvise and stops tasks expanding to fill the time available. To test your ideas,…
Back when I was a pompous lawyer – with lots of books but no time to read – my wife bought me an embossed, original, 9-volume set comprising the “International University Course”. Exactly the kind of thing that looks good on a shelf, but no-one ever reads. Until now. With (slightly) more time on my…
On getting your business model right: Are you looking to service the “mass market” for speech pathology services (e.g. children with communication issues), or just a niche (e.g. adult voice, or stuttering, or working only with children with ASD)? What value do you give clients? What “channels” do you use to sell your services, e.g….
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